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smart art

03/01/1999

smart art

From the company whose motto is, "Don't work hard, work smart, "Smart Designs™, based in Tempe, Ariz., is one of the world's leading designers, producers and distributors of products that assist in computer generated art production.

The latest addition to its art system is Smart Templates Volume 2. This system was developed to simplify the design and production process essential to day's promotional products distributors, according to Craig Mertens, vice president/general manager of Smart Designs.

"Smart Designs has capitalized on this opportunity to create an art production system that dramatically reduces art production time by automating both the design and production process," says Mertens.

The Macintosh® and Windows® compact disc is compatible with most major design and sign making programs. This collection contains more than 1,800 images including editable design templates, clip art, product templates, plus editable sales presentation pages. Some other features of Smart Templates Volume 2 include: more than 140 fonts to choose from that allow users to modify the text in the templates, 1,000 production-ready clip art images and more than 100 templates of popular garments and promotional products. Design templates and clip art in categories such as football, basketball, general water sports and events and mascots, are provided in both black and white and colored versions. The colored clip art images and templates are grouped by color with built-in spot color separations.

This software makes the lives of designers almost too easy because it automatically creates designs and prompts the user to change the text, choose new clip art and select a size for a specific product.

"Smart Designer does all the work," says Mertens. "It does everything from replicating the text effects to replacing the clip art."

Every image is cataloged in a 400-page, professional three-ring sales presentation binder designed as both a sales and production tool for distributors. More than 1,800 images are separated into 12 tabbed categories with a comprehensive table of contents for each category. Each tabbed category includes a 'Proposal Page' with samples of finished designs on product templates to give users an idea of what Smart Templates is capable of producing.

For more information, call (602) 968-7121 or visit the company's Web site at www.smartdesigns.com.

keep your balance

Belding Sports Inc. introduces its revolutionary, high-performance Balance Bag collection designed to unite functionality with elegance-perfect for a pure golf promotion.

The entire Balance Bag collection features Belding Sports patent-pending "Quad Shock" elastic inserts, a revolutionary carrying system with four-point attachment and patented shock-absorbing strap. The real benefit of the Quad Shock technology is a shoulder harness design that distributes and balances the weight of the golf bag more evenly that a conventional dual-strap system, which results in maximum comfort with minimal back strain and fatigue.

The Balance Bag offers everything from leading-edge harness technology and ultra-lightweight fabrics to a custom-designed top and golf's most stable stand design, according to Jim Vincent, Belding's executive vice president of sales and marketing.

"We started with a blank sheet of paper and designed an advanced stand bag with features that address and enhance product performance," says Vincent. "This bag takes Belding Sports to a whole new level where we've had very little presence in the past."

The collection is available in a wide range of fashion colors and features a 7.5-inch or 8.5-inch 'organize right' top, a unique spacing system that permits easy access to clubs with minimal club head collision. Vincent states that an all new traction foot bottom and sturdy wide stand create the most stable platform for any terrain, even under the most challenging conditions.

"The Belding Balance collection represents a quantum leap forward in performance-enhancing technology," says Vincent.

For more information, call (800) 521-6197.


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